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Friday, June 5, 2009

Know your stuff! - COLD CALLING

Prospects get convinced in no time when they realize you have top expertize in a field they need help with.

EXPERTIZE is convincing.

That's your main selling point!

You perfectly understand their needs.

You have a solution.

You know exctly how to implement this solution.

What you offer is a win-win IF you are good at what you do.