Tuesday, April 28, 2009

What medium? - Experiment - PAGE IMPACT

Suppose that this woman access the site and sees a series of links to other pages.

What would be her favorite medium?

Well, it is clear that at this stage any mdeium works!

When checking average time on page, videos and articles alike can score high around 3 minutes each.

So, they do work!

Same with forum posts or audios.

So, at this stage, the medium is not a limiting factor.

Visitors seems to be happy to access the information in whatever way it is the most suitable... But it is super essentuial to first:
  • Answer the SPECIFIC question that is being asked
  • Make this answer EASILY + CLEARLY accessible