Thursday, April 9, 2009


You create excitement with quality content, highlights, graphics, targeted design.

In a scale from 0-100% how exciting is the website you just visited?

What are the positives?
  • Nice exciting coulor shemes
  • exciting targeted content
  • Clear not overloaded refreshing design!
  • Etc!
less than 80% and it can be maximized.

Main mistakes I see:
  • Boring, uniform colours! - It all looks the same!
  • Too much text!
  • Headlines not appealing or too general
  • Text too small
  • No variation in font size or font type
  • No offer that stands out