Saturday, April 19, 2008

Traffic drop associated with site map submission? - STRATEGY

This one is a pattern that I observed systematically.

Every 2 or 3 months I do resubmit my site map on google.

This seems to lead to a traffic drop of 20 to 25% in traffic to the site for a few days - maybe up to a week.

Would this be some sort of sandbox effect?

I observed the same type of traffic drop when changing or adding ads or campaigns on google adwords.

Now the pattern is systematic enough to be real.

In the last week, I resubmitted site maps multiple times and deleted old ones as well because I cleared the site the previous week.

I removed old pages and outdated material as well.

The results is a clear drop over a few days again.

Because I have been "playing" with these sites maps more, the drop seems to last slightly longer than usual.

This whole thing is only a theory.